Some useful external link for Wii case

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Some useful external link for Wii case

Post  ChristianYin on Sun Sep 18, 2011 9:53 pm

When I studied the case, two interesting graphs are found on the website. Both two interesting graphes are from ESA Business Insight Ltd, as quoted by Duke University site. We can see from 2006 to 2008, which is the exact the same time frame for Nintendo Wii ramping up to the top one in market, the US gamers’ age had been reshaped. More and more 18+ years old people joined as game player, who also have great consumption potential. Due to their dedicated strategy guideline, Nintendo successfully dominate the market.

The US gamers' age between 2006 and 2008

More females joined the game


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